Pricing Strategy Consulting
Pricing, Training & Workshops
AI & Machine Learning
Digitally Enabled Pricing
The client is one of the world's leading suppliers of intelligent robotics, plant and systems engineering and is driving digitization in industry. With sales around 4 billion euro and around 15,000 employees, Kuka offers customers everything they need from a single source. From robots and cells to fully automated systems and their connectivity in markets such as automotive with a focus on e-mobility & battery, electronics, metal & plastic, consumer goods, e-commerce, retail and healthcare.
Our client (Kuka) identified the need to become more profitable, as challenging market dynamics such as COVID and fierce competition were creating big price pressures.
PricingWorks successfully guided the client through their pricing challenges, providing the initiatives and roadmap towards achieving pricing excellence.